Jewelry E-commerce Store with Payments, CRM & Stock Sync
Chrysolite is a premium jewelry e-commerce store designed for selling rings, earrings, chains, pendants, gifts, and curated collections.
The platform was developed on Bitrix CMS, a robust e-commerce system comparable to WordPress/WooCommerce, enabling flexible catalog management, customer accounts, order control, online payments, delivery calculation, CRM/ERP/stock integration, and email/SMS notifications.
The project combined:
- premium jewelry presentation
- structured product catalog
- customer account and order management
- payment, delivery, and stock logic
- mobile-adapted shopping experience
Business objective
The business objective was to turn the brand’s jewelry catalog into a complete online sales channel.
The client needed a platform that could help customers explore products confidently, compare materials and sizes, place orders online, receive order updates, and return for future purchases.
For the business team, the store also had to simplify daily operations: product management, stock synchronization, CRM/ERP workflows, order control, and customer communication.
Our approach
We approached the project from both sides: premium brand perception and practical e-commerce mechanics.
First, we structured the catalog around real buying behavior: categories, materials, sizes, prices, discounts, product options, related products, and checkout steps.
Then we designed a calm, refined interface with large imagery, editorial-style layouts, elegant typography, and enough visual space to make the jewelry feel valuable without making the shopping process confusing.
We also added an editorial blog / journal as a content layer for SEO, brand storytelling, product education, collection launches, and internal linking to key categories and products.
On the technical side, we connected the customer-facing experience with the operational layer: admin panel customization, payments, delivery calculation, CRM / ERP / stock integration, notifications, and mobile adaptation.
On the admin side, we focused on giving the client full control over the store: products, categories, collections, blog content, orders, promo campaigns, and customer data. We also prepared usage instructions and provided ongoing technical support after launch, so the project would not depend on developers for every small operational change.
Key features
- premium homepage with collection presentation
- structured product catalog
- jewelry categories: rings, earrings, chains, pendants, gifts
- filters by category, material, size, price, and discount
- product detail pages with gallery, product preview, material options, and size selection
- wishlist logic
- cart with quantity, delivery, promo code, discount, and total calculation
- multi-step checkout flow
- online payment integration
- delivery calculation
- CRM / ERP / stock integration
- customer account
- order management
- admin panel customization
- email/SMS notifications
- editorial blog / journal for SEO, brand storytelling, product education, and internal linking
- mobile-adapted shopping experience
- admin panel customization for managing products, categories, collections, orders, blog content, promo codes, and customer data
- clear content management logic, allowing the client’s team to update the store without developer involvement for routine tasks
- project handover documentation with instructions for managing the website after launch
- ongoing technical support after launch, including small adjustments, troubleshooting, content updates, and platform maintenance
We launched a premium jewelry e-commerce platform that combines high-end product presentation with full online store functionality: catalog filters, payments, delivery calculation, CRM / ERP / stock sync, customer accounts, order management, mobile adaptation, and an editorial blog for SEO and brand storytelling.
The result is a scalable sales system that helps the brand manage products, process orders, support promo